Active Seed DNA · Harrier
The literary pursuit of fast.
A running brand that looks more like a literary quarterly than a sportswear company. The specific warm-gold accent (#857151) that reads as aged brass — earned, not bright.
Bricolage Grotesque with wide letter-spacing creates small-type allcaps label energy for section headers. Lora body text makes the copy feel like it belongs in a running magazine. Warm gold accent on white signals premium without luxury price tags. Deep navy surface containers are the performance equivalent of a dark chapter heading.
Running, triathlon, and endurance sport brands. Premium athletic apparel and gear pages. Sports memoir and editorial publications. Outdoor lifestyle and adventure brand pages. Performance wellness product pages.
Your brand needs bright, high-energy athletic aesthetics. You need a light surface system — the navy surface is dominant. Your headings are longer than three words — the wide tracking compounds badly at length.
One orange to break the silence.
White background with deep navy surface containers creates a two-temperature system. White sections feel airy and present. Navy sections feel considered and heavy with context. The palette alternates between these two registers as the page descends, creating a reading rhythm that mirrors interval training — light sections, then demanding ones.
Warm gold accent (#857151) is the color of aged brass, of finisher medals that have been handled many times. Not bright, not premium. Earned.
The inversion that runners understand.
Harrier's wide-tracked Bricolage Grotesque labels and Lora body text create a typographic system that treats the paragraph as the premium content unit. The headings direct. The body rewards.
Paired with Space Grotesk.
Bricolage Grotesque headings at weight 500 with wide letter-spacing (0.075em) and 2.0 line-height create an unexpected typographic register. The wide tracking and loose vertical rhythm at small sizes turns headings into section labels rather than display statements — they annotate rather than announce.
Lora body text at weight 400 carries the full editorial load. For a running brand this is a radical choice: the body is not utility copy, it is writing. Harrier treats the paragraph as the premium typographic unit.
Interval design.
Harrier's two-surface system creates a reading rhythm on tablet that feels structured like a training plan — alternating between open white sections and dense navy sections that carry the weight of the content.
Design tokens that give your product a point of view. Not just colors and fonts. Personality.
Harrier's physical language.
Three pixels on cards, two on buttons, 9999 on pill tags. The near-flat geometry says this is a functional system — not decorative, not expressive. The near-flat radius is the shape equivalent of a well-made running shoe: designed for purpose, not for display.
Lora at full mobile width.
Harrier's Lora body text was built for reading, and it reads at mobile width with full editorial quality. The warm gold accent in small UI details provides consistent brand temperature across every viewport.
Harrier's invisible layer.
Textured surface noise on navy sections gives them a slightly tactile quality — like the nap of performance fabric or the grain of a worn wooden track. Flat depth otherwise. The smooth motion pace and standard cubic-bezier easing creates transitions that do not call attention to themselves. Nothing here is showing off.
111 design decisions that all agree with each other. Made for you to use in an instant.
SAAS LANDING PAGE · 1440
Shipwreck turns your git push into a production deploy in 11 seconds. Zero config, infinite scale, and an interface that doesn’t look like a spreadsheet.
Trusted by teams at
Link your GitHub, GitLab, or Bitbucket in two clicks. We scan your tech stack instantly.
Our high-speed runners build your app in isolated containers. No cold starts, just speed.
Your app is pushed to 300+ edge locations globally. Sub-10ms latency for every user.
A dashboard built for developers who hate dashboards. No fluff, just the metrics that matter for your application health.
Shipwreck is the first platform that actually stays out of my way. It feels like I’m writing code directly to the browser.
The speed is actually offensive. I push a commit and before I can switch tabs, the preview link is already in Slack.
We migrated 400 microservices in a weekend. Our dev team might actually like me now. Highly recommended.
Start for free, grow until you’re a unicorn.
Absolutely not. We run our own bare-metal orchestration layer built specifically for high-frequency deployments. While we leverage cloud partners for edge nodes, the core engine is pure Shipwreck engineering.
11-second deploys. Automatic rollbacks. Zero YAML. Start free, no credit card.
SAAS LANDING PAGE · 768
Shipwreck turns your git push into a production deploy in 11 seconds. Zero config, infinite scale, and an interface that doesn’t look like a spreadsheet.
Trusted by teams at
Link your GitHub, GitLab, or Bitbucket in two clicks. We scan your tech stack instantly.
Our high-speed runners build your app in isolated containers. No cold starts, just speed.
Your app is pushed to 300+ edge locations globally. Sub-10ms latency for every user.
A dashboard built for developers who hate dashboards. No fluff, just the metrics that matter for your application health.
Shipwreck is the first platform that actually stays out of my way. It feels like I’m writing code directly to the browser.
The speed is actually offensive. I push a commit and before I can switch tabs, the preview link is already in Slack.
We migrated 400 microservices in a weekend. Our dev team might actually like me now. Highly recommended.
Start for free, grow until you’re a unicorn.
Absolutely not. We run our own bare-metal orchestration layer built specifically for high-frequency deployments. While we leverage cloud partners for edge nodes, the core engine is pure Shipwreck engineering.
11-second deploys. Automatic rollbacks. Zero YAML. Start free, no credit card.
SAAS LANDING PAGE · 375
Shipwreck turns your git push into a production deploy in 11 seconds. Zero config, infinite scale, and an interface that doesn’t look like a spreadsheet.
Trusted by teams at
Link your GitHub, GitLab, or Bitbucket in two clicks. We scan your tech stack instantly.
Our high-speed runners build your app in isolated containers. No cold starts, just speed.
Your app is pushed to 300+ edge locations globally. Sub-10ms latency for every user.
A dashboard built for developers who hate dashboards. No fluff, just the metrics that matter for your application health.
Shipwreck is the first platform that actually stays out of my way. It feels like I’m writing code directly to the browser.
The speed is actually offensive. I push a commit and before I can switch tabs, the preview link is already in Slack.
We migrated 400 microservices in a weekend. Our dev team might actually like me now. Highly recommended.
Start for free, grow until you’re a unicorn.
Absolutely not. We run our own bare-metal orchestration layer built specifically for high-frequency deployments. While we leverage cloud partners for edge nodes, the core engine is pure Shipwreck engineering.
11-second deploys. Automatic rollbacks. Zero YAML. Start free, no credit card.