Pure white background. Clean gray surfaces. The palette is deliberately boring until you hit the accent. That electric blue (#0000EE) is old-school hyperlink blue. It's not trying to be trendy. It's referencing the earliest web, when a blue link meant "click here, something real is on the other side." Against all that white and gray, it's the only color that matters.

Inter at weight 500 for headings. Not bold. Not light. The medium weight creates authority without shouting. In a system this restrained, the typography doesn't need to compensate with drama. It just needs to be clear and confident. That measured weight says "we know what we're selling."

Inter for body text at regular weight keeps everything unified. One typeface, one voice, one personality. The normal letter-spacing lets the content breathe naturally. No tightening for drama, no loosening for air. Just the font doing its job without performing. In a marketplace, that transparency is everything.

No shadows. None. Elements are defined entirely by surface color changes and borders. White cards on gray backgrounds. Gray sections on white pages. The depth comes from color stacking, not from shadow tricks. The scale hover effect adds the only motion feedback. Touch something and it responds physically. That restraint creates a space that feels honest. Nothing is floating. Nothing is pretending to be three-dimensional. Everything is exactly what it is.